An original brand manufacturer, or OBM, is typically a company that sells an entire product made by a second company or including a component thereof from a second company sources as its own branded product. Selling the product of the second company under its own brand just adds a virtual extrinsic value to the product. OBM strategies allow sales operations to follow changes in market demands without investing in production facilities themselves.
Importing valuable goods from Asia: Sea, Air, Rail, or Barge?
Sea, air, rail, or barge? Discover the pros and cons of each transport modality and confidently choose the best option for your valuable cargo.
