An initial markup unit is the amount of money, expressed as a percentage of initial cost that a retailer adds to the price of goods. For example, a retailer that buys computers for $500 from the manufacturer and sells them to customers for $1,000 has an initial markup unit of 100 percent.
Importing valuable goods from Asia: Sea, Air, Rail, or Barge?
Sea, air, rail, or barge? Discover the pros and cons of each transport modality and confidently choose the best option for your valuable cargo.
